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is giving hardware new life"},"content":{"rendered":"
n
nt
ntt
ntttttttAdam BenzionnttttttContributorntt
nntttt
nttt
nntt
ntt A serial entrepreneur, writer, and tech investor,
Adam Benzion is the co-founder of
Hackster.io, the world's largest community for hardware developers.t
ntnt
n
Aluminum and iconography are no longer enough for a product to get noticed in the marketplace. Today, great products need to be useful and deliver an almost magical experience, something that becomes an extension of life. Tiny Machine Learning (TinyML) is the latest embedded software technology that moves hardware into that almost magical realm, where machines can automatically learn and grow through use, like a primitive human brain.
n
Until now building machine learning (ML) algorithms for hardware meant complex mathematical modesu00a0based on sample data, known as “training data,u201d in order to make predictions or decisions without being explicitly programmed to do so. And if this sounds complex and expensive to build, it is. On top of that, traditionally ML-related tasks were translated to the cloud, creating latency, consuming scarce power and putting machines at the mercy of connection speeds. Combined, these constraints made computing at the edge slower, more expensive and less predictable.
n
But thanks to recent advances, companies are turning to TinyML as the latest trend in building product intelligence. Arduino, the company best known for open-source hardware is making TinyML available for millions of developers. Together with Edge Impulse, they are turning the ubiquitous Arduino board into a powerful embedded ML platform, like the Arduino Nano 33 BLE Sense and other 32-bit boards. With this partnership you can run powerful learning models based on artificial neural networks (ANN) reaching and sampling tiny sensors along with low-powered microcontrollers.
n
Over the past year great strides were made in making deep learning models smaller, faster and runnable on embedded hardware through projects like TensorFlow Lite for Microcontrollers, uTensor and Armu2019s CMSIS-NN. But building a quality dataset, extracting the right features, training and deploying these models is still complicated. TinyML was the missing link between edge hardware and device intelligence now coming to fruition.
n
Tiny devices with not-so-tiny brains
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Today and going forward, billions of tiny devices will act as an extension of our brains, feelings and emotions as a natural extension of everyday life.
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views on the future of retail and the shopping experience"},"content":{"rendered":"
The global spread of COVID-19 and resulting orders to shelter in place have hit retailers hard.
n
As the pandemic drags on, temporary halts are becoming permanent closures, whether itu2019s the coffee shop next door, a historic bar or a well-known lifestyle brand.
n
But while the present is largely bleak, preparing for the future has retailers adopting technologies faster than ever. Their resilience and innovation means retail will look and fee different when the world reopens.
n
We gathered four views on the future of retail from the TechCrunch team:
n
n
- Natasha Mascarenhas says retailers will need to find new ways to sell aspirational products u2014 and what was once cringe-worthy might now be considered innovative.
n
- Devin Coldewey sees businesses adopting a slew of creative digital services to prepare for the future and empower them without Amazonu2019s platform.
n
- Greg Kumparak thinks the delivery and curbside pickup trends will move from pandemic-essentials to everyday occurrences. He thinks that retailers will need to find new ways to appeal to consumers in a u201cshopping-by-proxyu201d world.
n
- Lucas Matney views a revitalized interest in technology around the checkout process, as retailers look for ways to make the purchasing experience more seamless (and less high-touch).
n
n
Alexa, how do I look?
n
Natasha Mascarenhas
n
","protected":false},"excerpt":{"rendered":"
While the present is largely bleak, preparing for the future has retailers adopting technologies faster than ever. Their resilience and innovation means retail will look and fee different when the world reopens.
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Reach Natasha via e-mail at [email protected] or through DM on Twitter @nmasc_.
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His personal website is coldewey.cc.
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He was one of the earliest writers to highlight and report on a number of companies that have since become "unicorns" (reaching a valuation of $1B or more), including Zenefits and Twilio.
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Kumparak is a frequent guest on TechCrunch's Gadget, Apple, and Android podcasts, and often appears on stage as an interviewer or judge at TechCrunch's meetups and Disrupt conferences.
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In 2012, Greg was featured on the BBC, Wired, Mashable, Engadget and many other outlets for a side project he called the "tARdis", or the Augmented Reality TARDIS. By combining augmented reality with a handmade physical model, Greg was able to replicate the otherwise physically impossible "bigger on the inside" visual effect that commonly appears on television's Doctor Who series.
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Reach Natasha via e-mail at [email protected] or through DM on Twitter @nmasc_.
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Levie: ‘We have way too many manual processes in businesses’"},"content":{"rendered":"
Box CEO Aaron Levie has been working to change the software world for 15 years, but the pandemic has accelerated the move to cloud services much faster than anyone imagined. As he pointed out yesterday in an Extra Crunch Live interview, who would have thought three months ago that businesses like yoga and cooking classes would have moved online u2014 but here we are.
n
Levie says we are just beginning to see the range of what’s possible because circumstances are forcing us to move to the cloud much faster than most businesses probably would have without the pandemic acting as a change agent.
n
“Overall, what we’re going to see is that anything that can become digital probably will be in a much more accelerated way than we’ve ever seen before,” Levie said.
n
Fellow TechCrunch reporter Jon Shieber and I spent an hour chatting with Levie about how digital transformation is accelerating in general, how Box is coping with that internally and externally, his advice for founders in an economic crisis and what life might be like when we return to our offices.
n
Our interview was broadcast on YouTube and we have included the embed below.
n
n
Just a note that Extra Crunch Live is our new virtual speaker series for Extra Crunch members. Folks can ask their own questions live during the chat, with past and future guests like Alexis Ohanian, Garry Tan, GGV’s Hans Tung and Jeff Richards, Eventbrite’s Julia Hartz and many, many more. You can check out the schedule here. If you’d like to submit a question during a live chat, please join Extra Crunch.
n
n
n
On digital transformation
n
The way that we think about digital transformation is that much of the world has a whole bunch of processes and ways of working — ways of communicating and ways of collaborating where if those business processes or that way we worked were able to be done in digital forms or in the cloud, you’d actually be more productive, more secure and you’d be able to serve your customers better. You’d be able to automate more business processes.
n
We think we’re [in] an environment that anything that can be digitized probably will be. Certainly as this pandemic has reinforced, we have way too many manual processes in businesses. We have way too slow ways of working together and collaborating. And we know that we’re going to move more and more of that to digital platforms.
n
In some cases, it’s simple, like moving to being able to do video conferences and being able to collaborate virtually. Some of it will become more advanced. How do I begin to automate things like client onboarding processes or doing research in a life sciences organization or delivering telemedicine digitally, but overall, what we’re going to see is that anything that can become digital probably will be in a much more accelerated way than we’ve ever seen before.
n
How the pandemic is driving change faster
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Box CEO Aaron Levie has been working to change the software world for 15 years, but the pandemic has accelerated the move to cloud services much faster than anyone imagined. As he pointed out yesterday in an Extra Crunch Live interview, who would have thought three months ago that businesses like yoga and cooking classes […]
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Ron Miller has been writing about the enterprise at TechCrunch since 2014.
nn
Previously, he was a long-time Contributing Editor at EContent Magazine. Past regular gigs included CITEworld, DaniWeb, TechTarget, Internet Evolution and FierceContentManagement.
nn
Disclosures:
nn
Ron is currently corporate blogger for Intronis where he writes once weekly on IT issues. He has contributed to various corporate blogs in the past including Ness, Novell and the IBM Mid-market Blogger Program.
","cbAvatar":"https://crunchbase-production-res.cloudinary.com/image/upload/diuuw7dfbczpdwmcpldm","twitter":"ron_miller"}],"author":[{"id":521068,"name":"Ron Miller","url":"","description":"","link":"https://techcrunch.com/author/ron-miller/","slug":"ron-miller","avatar_urls":{"24":"https://secure.gravatar.com/avatar/0b82cfe9f0e15c08c5816481c9f383d9?s=24&d=identicon&r=g","48":"https://secure.gravatar.com/avatar/0b82cfe9f0e15c08c5816481c9f383d9?s=48&d=identicon&r=g","96":"https://secure.gravatar.com/avatar/0b82cfe9f0e15c08c5816481c9f383d9?s=96&d=identicon&r=g"},"links":{"homepage":"https://techcrunch.com/author/ron-miller/","twitter":"https://twitter.com/ron_miller","linkedin":"http://www.linkedin.com/in/ronsmiller","crunchbase":"https://www.crunchbase.com/person/ron-miller"},"position":"Enterprise Reporter","cbDescription":"
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nn
Previously, he was a long-time Contributing Editor at EContent Magazine. Past regular gigs included CITEworld, DaniWeb, TechTarget, Internet Evolution and FierceContentManagement.
nn
Disclosures:
nn
Ron is currently corporate blogger for Intronis where he writes once weekly on IT issues. He has contributed to various corporate blogs in the past including Ness, Novell and the IBM Mid-market Blogger Program.
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Editoru2019s note:u00a0Get this free weekly recap of TechCrunch news that any startup can use by email every Saturday morning (7am PT). Subscribe here.
n
Most tech companies base compensation on an employee’s local cost of living, in addition to their skills and responsibilities. The pandemic-era push to remote work seems to be reinforcing that u2014 if you only skim the headlines. For example, Facebook said last week that it would be readjusting salaries for employees who have relocated away from the Bay Area.
n
But Connie Loizos caught up with a few well-placed people who see something else happening. First, here’s Matt Mullenweg, CEO of Automattic (WordPress), which has been almost entirely remote for its long and successful history.
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u201cLong term, I think market forces and the mobility of talent will force employers to stop discriminating on the basis of geography for geographically agnostic roles,” he told Connie for TechCrunch.u00a0
n
Mullenweg went on to detail how the process was still complicated, and that his company did not yet have a universal approach. But ultimately, he thinks that for “moral and competitive reasons, companies will move toward globally fair compensation over time with roles that can be done from anywhere.u201d
n
Connie also talked to Jon Holman, a tech recruiter who is living and breathing the new world, in a separate article for Extra Crunch. The market forces will ultimately favor talent, he concurs, and companies that want talent will pay according to what they can afford. u201cIf a good AI or machine learning engineer is working elsewhere and demand for those skills still exceeds supply,” Holman explained, “and his or her company pays less than for the same job in Palo Alto, then that person is just going to jump to another company in his or her own geography.u201d
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n
Taking stock of the future of retail
n
Our weekly staff survey for Extra Crunch is about retail u2014 will it exist? how? A few of our staffers who cover related topics weighed in:
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n
- n
Natasha Mascarenhasu00a0says retailers will need to find new ways to sell aspirational products u2014 and what was once cringe-worthy might now be considered innovative.
n
n
- n
Devin Coldeweyu00a0sees businesses adopting a slew of creative digital services to prepare for the future and empower them without Amazonu2019s platform.
n
n
- n
Greg Kumparaku00a0thinks the delivery and curbside pickup trends will move from pandemic-essentials to everyday occurrences. He thinks that retailers will need to find new ways to appeal to consumers in a u201cshopping-by-proxyu201d world.
n
n
- n
Lucas Matneyu00a0views a revitalized interest in technology around the checkout process, as retailers look for ways to make the purchasing experience more seamless (and less high-touch).
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n
n
We also ran two investor surveys this week, with Matt Burns producing one on manufacturing and Megan Rose Dickey and Kirsten Korosec following up on their autonomous vehicles series.
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n
How to think about strategic investors (in a pandemic)
n
Maybe you could use some more money, distribution and partnerships these days? Those are the eternal lures of corporate venture funding sources, but each strategic VC has a different mandate. Some are there to help the parent company, some are just there to make money… and some may be on thin ice themselves given the way that they get money to invest.
n
If you’re taking a fresh look at getting strategic funding now, check out this set of overview articles from Bill Growney, a partner at top tech law firm Goodwin, and Scott Orn of Kruze Consulting. The first, for TechCrunch, goes over how corporate funds are typically structured (and motivated). The second, for Extra Crunch, covers questions for startup founders to anticipate and other recommendations for dealing with this type of VC.
n
n
Calm chooses a more enlightened path to growth
n
It is high times for meditation and “mindfulness” apps, as people look for ways to adjust to pandemic life. Sarah Perez, our resident app expert, took a look at a new app store analysis on TechCrunch, shredded some of the top-ranked companies for opportunistic marketing, and came away with a positive feeling about the global market leader.
n
Calm, meanwhile, took a different approach. Itu00a0launchedu00a0a page of free resources, but insteadu00a0focusedu00a0onu00a0partnershipsu00a0to expand free access to more users, while also growing its business. Earlier this month,u00a0nonprofit health system Kaiser Permanente announcedu00a0it was making the Calm appu2019s Premium subscription free for its members, for example u2014 the first health system to do so.
n
The companyu2019s decision to not pursue as many free giveaways meant it may have missed the easy boost from press coverage. However, it may be a better long-term strategy as it sets up Calm for distribution partnerships that could continue beyond the immediate COVID-19 crisis.
n
Mindfulness pays. On that note, subscribers can read her excellent This Week In Apps report every Saturday over on Extra Crunch.
n
Around TechCrunch
n
TechCrunchu2019s Early Stage, Mobility and Space events will be virtual, too
n
Win a Wild Card to compete in Startup Battlefield at Disrupt 2020
n
Extra Crunch Live: Join Initializedu2019s Alexis Ohanian and Garry Tan for a live Q&A on Tuesday at 2pm EDT/11am PDT
n
Join GGVu2019s Hans Tung and Jeff Richards for a live Q&A: June 4 at 3:30 pm EDT/12:30 pm PD
n
Across the week
n
TechCrunch
n
AI can battle coronavirus, but privacy shouldnu2019t be a casualty
n
Living and working in a worsening world
n
How to upgrade your at-home videoconference setup: Lighting edition
n
Equity Morning: Remote work startup fundings galore, plus a major court decision
n
Extra Crunch
n
API startups are so hot right now
n
Investors say emerging multiverses are the future of entertainment
n
Dear Sophie: Can I work in the US on a dependent spouse visa?
n
Fintech regulations in Latin America could fuel growth or freeze out startups
n
The secret to trustworthy data strategy
n
#EquityPod
n
From Natasha:
n
Hello and welcome back tou00a0Equity, TechCrunchu2019s venture capital-focused podcast, where we unpack the numbers behind the headlines. This weeku2019s show took a break from regularly scheduled programming. Our co-hostu00a0Alex Wilhelm, who usually leads us through the show, was on some much-deserved vacation, sou00a0Danny Crichtonu00a0andu00a0Natasha Mascarenhasu00a0took the reigns and invited Floodgate Capitalu2019su00a0Iris Choiu00a0to join in on the fun. Itu2019s Choiu2019s fourth time being on the podcast, which officially makes her our most tenured guest yet (in case the accomplished investor needs another bullet point on her bio page).
n
This weeku2019s docket features scrappiness, a seed round and a Startup Battlefield alumnus.
n
Hereu2019s what we chewed through:
n
n
- LeverEdge raised seed funding to get you and your friends a volume discount on student loans.u00a0Fintech has been booming for years now, and startups often crop up around the painful world of student loans. Yet this startup still caught our eye, and it has a little something to do with its choice to use collective bargaining power as its modus operandi.
n
- Stackinu2019 raised a $12.6 million Series Bu00a0for a text-messaging service that connects millennials to money tips, and eventually other fintech apps. According to CEO Scott Grimes, Stackinu2019 wants to be the u201cpipes that port people around fintech.u201d We get into if the world needs a fintech app marketplace and how it targets younger users.
n
- D-ID, a Startup Battlefield alumnus,u00a0digitally de-identifies faces in videos and still images and just raised $13.5 million.u00a0Weu2019re all worried about our privacy concerns, so the funding news was a refreshing change of pace from the usual headlines we see around surveillance. Now the company just needs to find a successful use case beyond the goodness in peopleu2019s hearts.
n
- ByteDance, the Chinese parent company that owns TikTok, hitu00a0$3 billion in net profit last year,u00a0reports Bloomberg. TikTok also recently snaggedu00a0former Disney executive Kevin Mayer for its CEO. This one, as you can expect, made for an interesting conversation around privacy and bandwidth. We even asked Choi to weigh in onu00a0Donald J. Trumpu2019s recent tweetu00a0threatening to regulate social media companies, as Floodgate was an early angel investor in Twitter.
n
- We ended with a roundtable of sorts on how the future of work will look and feel in our new world, fromu00a0college campusesu00a0tou00a0offices. We get into the vulnerability that comes with being on Zoom, the ever-increasing stupidity of u201cmanelsu201d and how tech talent might be flocking to smaller cities but investors arenu2019t just yet.
n
n
And that was the show! Thanks to our produceru00a0Chris Gatesu00a0for helping us put this together, thanks to you all for listening in on this quirky episode and thanks to Iris Choi for always bringing a fresh, candid perspective. Talk next week.
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Most tech companies base compensation on an employee’s local cost of living, in addition to their skills and responsibilities. But expect that to change.
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Eric Eldon is a writer and editor who has helped build and lead a variety of online media publications. He's interested in using technology to provide better news, and is currently the managing editor of Extra Crunch, TechCrunch's new membership service.
nn
Disclosures: Eric is an advisor and shareholder in Hoodline, a local news tech company. His wife owns a small number of shares in education company Udacity, and she is currently working at Common Networks, a wireless internet service provider. He typically avoids covering these companies or the industries they exist within, and he discloses whenever there's a relevant potential appearance of conflict. He also owns a small amount of bitcoin for testing purposes.
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Eric Eldon is a writer and editor who has helped build and lead a variety of online media publications. He's interested in using technology to provide better news, and is currently the managing editor of Extra Crunch, TechCrunch's new membership service.
nn
Disclosures: Eric is an advisor and shareholder in Hoodline, a local news tech company. His wife owns a small number of shares in education company Udacity, and she is currently working at Common Networks, a wireless internet service provider. He typically avoids covering these companies or the industries they exist within, and he discloses whenever there's a relevant potential appearance of conflict. He also owns a small amount of bitcoin for testing purposes.
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SpaceX made history today, flying NASA astronauts Doug Hurley and Bob Behnken to space aboard its Crew Dragon spacecraft using a Falcon 9 rocket. The launch, titled ‘Demo-2’, is for the final demonstration mission in the human rating process of SpaceX’s Crew Dragon and Falcon 9, meaning that once this mission is complete, the launch vehicle will finally be certified for operational use for regular transportation of people to space. This was the second attempt, after an initial launch try last Wednesday was scrubbed due to weather conditions.
n
This is the first time ever that humans have been aboard a SpaceX vehicle as it launched. To date, SpaceX’s Falcon 9 and Falcon Heavy rockets have succeeded in delivering multiple cargo payloads to orbit, but Behnken and Hurley are the first people to make the trip with the private spaceflight company.
n
SpaceX also successfully landed its first stage booster from the Falcon 9 used today u2013 which means it will recover the first private spacecraft booster that has ever delivered human astronauts to space.
n
NASA created the Commercial Crew space program to spur the development of private launch vehicles that would also be able to serve commercial customers in addition to the agency, in order to defray the cost of launch overall. Both SpaceX and Boeing ended up placing winning bids on the Commercial Crew contracts, and have subsequently developed human launch systems, though SpaceX is the first to actually fly people on their vehicle after Boeing encountered some unexpected issues in their last uncrewed demonstration flight.
n
Astronauts Bob Behnken and Doug Hurley bump fists to celebrate their history-making launch on SpaceX’s Crew Dragon.
n
It’s been multiple decades since a human took off from U.S. soil on a brand new launch vehicle, and this is also the first time anyone has flown to space from an American launch site since the Space Shuttle program was officially retired in 2011. Returning U.S. spaceflight capabilities also means NASA won’t have to rely on Russia’s Roscosmos and its Soyuz spacecraft exclusively to transport its astronauts to the International Space Station (ISS) u2013 could save more than $30 million per astronaut per trip as a result.
n
Today’s launch kicks off a multi-week mission for Behnken and Hurley, which next involves a rendezvous with the ISS around 19 hours from now. Crew Dragon will first take around 30 minutes to perform a manual control test, wherein Behnken and Hurley will take over and fly the spacecraft themselves. This isn’t what would normally happen on a normal Crew Dragon mission, since the spacecraft is designed to make the trip to ISS on its own operating entirely in an automated manner.
n
After that manual control test, Crew Dragon will once again take over and then fly the remainder of the way to the ISS, where it’ll dock itself with an entry hatch on the station. From there, Behnken and Hurley will transfer over to the station, where they’re set to stay for a period of between six and sixteen weeks, depending on NASA’s determination of how long the mission should last. This is somewhat dependent on staffing requirements on board the ISS, since currently there’s only one U.S. astronaut there in an operational capacity, and Hurley and Behnken will be tasked with assisting with experiments and maintenance on the station.
n
CAPE CANAVERAL, FLORIDA – MAY 30: The SpaceX Falcon 9 rocket launches into space with NASA astronauts Bob Behnken (R) and Doug Hurley aboard the rocket from the Kennedy Space Center on May 30, 2020 in Cape Canaveral, Florida. The inaugural flight is the first manned mission since the end of the Space Shuttle program in 2011 to be launched into space from the United States. (Photo by Saul Martinez/Getty Images)
n
Once it’s determined when they’re coming back, they’ll climb back aboard the Crew Dragon, seal it up and then detach from the station. This return part of the program is also designed to be fully automated, with the spacecraft preforming the necessary boost-back engine firing to control its re-entry and descent. Once in atmosphere, it’ll release its parachutes to slow the fall back to Earth, and coast to a landing in the Atlantic Ocean, where SpaceX crews will recover the capsule and provide the astronauts their ride back to dry land.
n
SpaceX plans to begin flying astronauts to the ISS for fully, regular operational missions later this year if all goes well, and it has also signed agreements to begin offering berths to paying passengers for Crew Dragon space tourist trips (likely with an extremely high price tag) as early as next year.
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SpaceX made history today, flying NASA astronauts Doug Hurley and Bob Behnken to space aboard its Crew Dragon spacecraft using a Falcon 9 rocket. The launch, titled ‘Demo-2’, is for the final demonstration mission in the human rating process of SpaceX’s Crew Dragon and Falcon 9, meaning that once this mission is complete, the launch […]
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